(Note: This is by far one of my shortest and weirdest articles, ever. This also might be one of the worst written, most horribly convoluted, obnoxiously pretentious and absurd articles on Strat.in, and well, I’m not forcing you to read it, am I? This is just an experiment I’m trying, mainly because I’m sleepy and [...]
Author Archives: abhiram
Abhiram Srivastava
Chaos and assorted ramblings about management by numbers and judgment calls
Posted in Reflections, Strategy
Tagged butterfly effect, causality, Chaos Theory, decision making, questions
4 Responses
Why are the Ramayana and Mahabharata so different (and make good case studies)
(Just a bit of context: I’m an atheist, however, I do have a keen interest in religion and culture, and have studied different versions of both these great texts. I think the insights they offer into the Indian, or rather, the Human psyche, are as relevant today as they were when these texts were written. [...]
Posted in Reflections
Tagged case studies, Dharma, gurukul, Mahabharata, Ramayana, Shamanism, Vedic history
25 Responses
Why Archie won’t marry Veronica (and how that is bad for the industry)
(Note: I wrote this article because I am a huge fan of comic books and I feel that they get a very raw deal when compared to other visual art forms and literature genres. I feel that comic books represent a different kind of medium whose growth has been stunted because of monopolies and unethical [...]
Posted in Business, Marketing, Strategy
Tagged Archie, comics, Marketing, push-pull, Speculation, Veronica
12 Responses
Viral campaigns, the new “in” thing
When viewers went to the multiplexes to watch “Rab ne Bana di Jodi”, they were greeted by ushers sporting the famed Ghajini hairstyle. King Khan frothed at the mouth and waxed eloquent about this hijacking, but the die was cast, Viral Marketing was here to stay in a big way.