Marketing, Strategy, Technology

Samsung Galaxy note 2 – Marketing spree overview

If there if one device that is on one huge marketing spree currently all over India, that device has to be the Galaxy note 2. After the rousing success of Galaxy note, Galaxy Note 2 obviously comes with an air of anticipation around it. And Samsung is sparing no efforts to make its flagship product known to one and all.

Lets have a quick look at the marketing aspects of Samsung Galaxy note 2.

Bigg-boss-powered-by-galaxy-note-2

1. Presence on reality shows – Bigg Boss Season 6 has just started at the right time for the product launch. Branding the show as powered by Samsung Galaxy Note 2 is a brilliant move for sure. It will surely catch mass eyeballs here.

2. Cricket world cup – Both TV and internet . Its a known fact that cricket is the best place to tap technology / phone buying audience. Nokia and Blackberry have used this strategy to good effect for so many years now. Obviously, Samsung won’t be left behind. Expect a lot of ads on TV, internet, mobile about the Note 2.

3. Internet – Samsung Galaxy note 2 being an eagerly anticipated product, is prominently featured on all top ecommerce sites – Ebay, Flipkart, Infibeam, Rediff Shopping etc. You name it and that ecommerce site features the Note 2 prominently. This kind of publicity cannot be bought! Here are the top 3 deals I could find for the Note 2 online ( as on Oct 9 )

So, are you going to buy the most marketed product of the season? Especially with the festive season approaching, a lot of peoples’ answer would be Yes! Let us know your reviews or anything about the note below!

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